Write an article
Practice

Meta business verification documents: prepare the right files

All guides on Meta / Facebook
Meta business verification documents: prepare the right files

For BM verification, gather documents for the company named in the business settings. Start with the legal name, address and phone number, then check which documents Meta accepts for those details in your country.

The main guide: Meta business verification.

Make one record of the legal details

Record the legal name, company type, registration details, address and working contacts. Compare them with the Meta business details. If BM lists a brand and the documents list the legal entity, resolve the naming before submitting.

Use Meta’s accepted-document guidance. Requirements vary by country and by the information being verified. For example, a utility bill is not accepted as proof of the legal business name.

InformationCheck
Legal business nameThe correct company is identified and the name matches the application
Requested address or contactThe document is accepted for that step and contains the detail
ValidityInformation is current and the document is not expired
CompletenessRequired pages and details are visible and unaltered

Prepare readable files

Upload the original document or a readable copy. Check the size and format in the application form, then open the file to make sure all details are legible.

  • Open every file and read the company name, number and address.
  • Check the required pages and uncropped details.
  • Name files clearly by company, document type and date.
  • Compare spellings and address details throughout the application.
  • If information changed, use current supporting records and the appropriate update process.

A brand name is not always the legal name

For example, a website might be called Traffic Studio while the legal company has another name. Use the name from the documents in the legal name field. Explain the brand relationship separately if requested.

If a translation is required, follow the requirements of that verification process. Altering an address or date inside a PDF does not resolve incorrect underlying records.

Keep a submission log with the business ID, date, responsible contact and list of files. Store the actual documents with restricted access. If Meta asks a follow-up question, the team should know what was submitted.

Questions and answers

Does an owner’s passport replace company documents?

Identity verification and confirmation of business details are separate tasks. Submit what the specific step requests.

Should old details be used just to match Business Manager?

Use accurate, current information and resolve the mismatch through the appropriate update process.

Related practical guides

Sources and useful links
CHAIKA

Over ten years in media buying. I write about ad platforms, account operations and the money behind campaigns. One practical question at a time.

Updated: